On November 15, 2025, the city of Accra, Ghana, will become the heartbeat of Africa’s digital transformation as West Africa Dreamin’ (WAD) brings together innovators, entrepreneurs, and Salesforce Trailblazers for an unforgettable community conference. The venue—Mövenpick Ambassador Hotel Accra—will set the stage for a gathering where technology, culture, and community converge. This year’s theme, “The […]
Beyond 360: Is Salesforce Quietly Building the Future of CRM with Customer 720? Last week, I had the opportunity to attend the Digital Transformation in Nigeria’s Financial Services: Unlocking Innovation and Growth Through AI – Agentforce event in Lagos. During the session, the Marketing Cloud team shared how its implementation could revolutionize finance and deliver […]
At the heart of the Salesforce ecosystem is a spirit of giving back. Across Africa, Salesforce professionals and organizations are leveraging technology to create meaningful change, empower communities, and drive social impact. From education initiatives to non-profit support, the power of Salesforce is being harnessed to make a difference. Empowering the Next Generation Through Education […]
Lagos, Nigeria – November 16, 2024 – The West Africa Dreamin’ Conference, a flagship Salesforce community event, is set to take place at the Landmark Event Centre, Hall 2, in Lagos, Nigeria, on November 16, 2024. The conference aims to consolidate the Salesforce presence in West Africa by empowering Salesforce professionals, enthusiasts, and businesses through […]