Erica is a seasoned sales professional with 15+ years of experience, blending communication expertise with a passion for technology, strategic partnerships, and revenue growth. She is the founder of EVF Consulting, where she delivers innovative sales strategies, career coaching, and global speaking engagements that inspire future leaders.
A 2X 100 Powerful Women in Sales honoree (2023 & 2024) by Demandbase and Women in Sales, Erica combines strong sales acumen with CRM systems, automation, social platforms, and analytics to uncover opportunities, streamline processes, and build lasting client relationships.
Since 2022, she has served as Global Director of Sales for Sistas In Sales, driving business and partnership growth for the largest global community of women of color in sales. In 2024, she became Head of Operations at Africa Sales Academy, leading initiatives to train and empower the next generation of B2B sales professionals across Africa. Additionally, she is co-founder of Africa Growth Leaders, a platform supporting sales, marketing, and business development professionals across the continent.
Erica holds a B.S. in Journalism and Mass Communication from North Carolina A&T State University and an M.A. in Advertising from Michigan State University, combining creativity, communication, and tech-driven strategy to shape the future of business leadership.
